|Full name||Sophie Mathews|
Editorial and Articles - Travel, Health & Fitness, Beauty & Product Reviews. Blogs Marketing Material Re-branding content. Advertising and Advertorial Catalogues and Brochures Website content, including SEO (keyword rich) content for search engines Product copy / product descriptions for online or offline Press Packs and Press Releases Event Collateral Social Media Newsletters Presentations User Guides Editing Services (improving copy to 'sell' or further engage with the target market) Proofreading and Copy Checking (books, catalogues, articles, websites, etc) Fitness,Lifestyle, Travel, Locations & Hospitality, Surf, Kitesurfing, Windsurfing, SUP, Wakeboarding Action sports , Beauty products, Bikinis
|Editorial work||News writing, Features writing, Editing, Sub-editing, Photography|
|Last updated||25-04-2015 00:22|
I have a passion for writing and live to travel the world. I have background experience as a competitive extreme sports athlete, fitness model and Sports PR and Marketing. I look to combine all my knowledge and channel it into brands that catch my eye.
Having always had an interest in marketing strategies and brand development, I have a 'work hard play hard' ethic, taking every opportunity to hit the water either Kitesurfing, Windsurfing, Surfing or SUPing never missing a moment to integrate projects into my lifestyle. As a qualified personal trainer, nutritionist and sports masseur, I am in the position to bring extensive health and fitness knowledge to the table. As I travel the world, I am constantly creating unique travel editorial.
Focusing on joining the dots, my dream is to break the divide between the extreme sports and mainstream industries.