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Rory Baxter

Main Details

Full name Rory Baxter
Country United Kingdom
Primary language English
Specialist areas

Public sector, IT, manufacturing, special needs, social services [adoption], beauty therapy, smart cards, transport, music, film etc etc

Editorial work News writing, Features writing, Editing, Sub-editing, Radio, Video
Last updated 27-03-2016 16:55


Professional Qualifications:\r\n1979 - Certificate of Proficiency in Periodical Journalism [run in conjunction with the National Council for the Training of Journalists]\r\n\r\nFreelance History, 1992 - present:\r\nProvided freelance writing, editing, media relations and PR services for large number of PR agencies based in Sheffield, Derby, Liverpool, Leamington Spa, Nottingham, Cambridgeshire, Burton-on-Trent and other areas. Mainly specialising in manufacturing and IT but also covering education, law, local and national government issues and various business areas. Would often contribute to newsletter preparation for PR clients.\r\n\r\nWork includes writing and distributing press releases, writing and placing feature articles, producing text for web sites [working in conjunction with web site designers], copywriting for advertising campaigns [I have single-handedly designed and managed the campaign to promote adoption in Nottinghamshire], writing catalogue entries and producing brochures [working with designers].\r\n\r\nAmong businesses and organisations that I\'ve written copy for over the years are RS Components [vast range of products], Brauer-Coley [engineering components], Bonar & Flotex [floorcoverings], Visibility [IT for manufacturing], Critchley Components [electronics components], Martello Design [rapid prototyping], Sanderson Computers [IT for manufacturing, public services and credit management], Toray [fabrics], Perstorp [logistics], Micro-Planning [IT for project management], RIM-CAST [rapid prototyping], Vanputer Systems [IT for snack and confectionery sales], Symbol Technologies [bar code scanners], Gemplus [smart cards], IFS [IT for manufacturing], the Pro/UK User Group [for users of 3-D CAD software], ITSO [smart cards for integrated public transport], Enhance Technology plc [skin treatment systems], SYHA [South Yorkshire Housing Association], Fuel Effect Fires [domestic fires], Department for Work and Pensions [New Deal for Disabled People], DfE [Millennium Volunteers], BICC Cables [network cabling] and many, many others.\r\n\r\nIn 1998, I also edited and personally funded, published, marketed and distributed the biography of a Nottingham woman, \'Am I Not A Person?\'. At one stage, it was the best-selling book at the Mushroom Bookshop in Hockley, Nottingham. This exercise also led to interviews with the author on local radio [including BBC Radio Nottingham] and in the local press [including the Nottingham Evening Post]. The book is available on ebay and Amazon and continues to sell.\r\n\r\nEmployment History:\r\nJune 2002 - Part-time Publicity Officer and Web Site Editor for Nottinghamshire County Council\'s adoption service, running a £30,000 marketing and promotion campaign for adoption. Includes creating ads for radio, press, bus stops, billboards etc. Also includes writing releases, articles, leaflet and brochure copy, web site copy, video scripts etc\r\n\r\nOctober 1992 - \r\nSelf-employed providing a writing and publicity service for businesses and PR agencies around the country\r\n\r\nAugust 1988 - October 1992\r\nEditorial Director at International Press Marketing Group\r\n\r\nMay 1987 - August 1988 \r\nProject Manager at International Press Marketing Group, Nottingham\r\n\r\nSeptember 1983 - April 1987\r\nEditor, Production Engineer magazine, journal of the Institution of Production Engineers; Editor, Computerised Manufacturing; Editor, Numerical Engineering, journal of the Numerical Engineering Society. All based in London and all posts held at the same time\r\n\r\nJuly 1981 - September 1983\r\nAssistant Editor, Production Engineer magazine; Assistant Editor, Numerical Engineering. Both based in London and held at the same time\r\n\r\n\r\nJanuary 1981 - June 1981\r\nEditorial Assistant, Medical Laboratory World, Laboratory Practice and Journal of Medical Engineering and Technology. All based in London and all posts held at the same time\r\n\r\n\r\nNovember 1979 - December 1980\r\nAssistant Editor, Master Builder magazine, the journal of the Federation of Master Builders, London\r\n\r\nMain strengths\r\nCommitment to providing sharp, accurate copy which requires minimum reworking. In the past 15 years, no-one has ever substantially rewritten or ever rejected a piece of copy. The vast majority of copy provided is either accepted as delivered or with minor amendments. I pride myself on my ability to be pedantic with the quality of copy provided and still deliver it within set deadlines and tight timescales. I’d like to think my experience as a journalist, editor, marketing man, PR person, publisher, publicity officer and copywriter for a wide variety of media outlets and markets makes me suitable for working in various roles and in various industy sectors. My speciality is that I don\'t specialise\r\n\r\nLeisure interests and activities:\r\nHelping to bring up my two children [8 and 10], listening to music, record collecting, writing and recording my own music, dining out, using the PC, theatre, cinema and golf

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