|Full name||Mike Wilman|
Analyst Relations; IT services marketing; e-marketing; Branding, Segmentation & Planning; CRM; Culture Change with Internal Marketing; Automotive - motorcycling & Formula One. Entrepreneurial business development and mentoring.
|Editorial work||News writing, Features writing, Editing|
|Last updated||28-09-2011 18:09|
*Specialist in Analyst Relations
Consultant and lecturer on postgraduate and professional courses at Southampton Business School, at ESC Business School Rennes and for the British Council.
* Formerly: Senior Analyst, Dataquest European IT Services
*Formerly Marketing Manager for Desktop Services at Digital Equipment Company
* Formerly with General Motors Europe
*Also write on motorcycling issues and F1
* I specialise in writing case studies and personal profiles as well as business articles.